We’ve been toying with the idea of creating a video for Diane James Home (nowadays who doesn’t have a Vimeo video!) and we know exactly who we’d hire if we could ever afford him: Julien Vallée from the Canadian studio of Vallée Duhamel. His latest creation for Hermès is not to be missed – a video in which everything transforms itself into something new and where key products are featured in unusual ways.
Capturing the jungle theme of Hermès’ Spring/Summer 2014 campaign, “Metamorphosis” has bangles starting out as fruit and turning into the eyes of an herbaceous creature while a lace up sandal becomes a bird. Even a clutch gets a makeover as a fresh, green leaf from which a popsicle (which is actually a tie!) appears. What a fun and innovative way to showcase fashionable products and entertain an audience!
Enjoy (and happy Friday!)